(RED)
| Founded: | January 26, 2006 |
| Website: | |
| Company Overview: | (RED) ENGAGES YOU IN THE FIGHT AGAINST AIDS IN AFRICA (RED), created by Bono and Bobby Shriver, is a brand designed to engage business and consumer power in the fight against AIDS in Africa. (RED) works with the world’s biggest brands to make unique (PRODUCT) RED-branded products and direct up to 50% of their gross profits to the Global Fund to invest in African AIDS programs, with a focus on the health of women and children. For more information, go to JOINRED.COM |
| Mission: | (RED) believes in expanding opportunities for the people of Africa by contributing to the Global Fund. |
| Products: | Apple Converse Emporio Armani Gap Hallmark Motorola Dell Windows |
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July 5
Independence Days 10:54am
As we celebrate our July 4 long weekend this weekend, people in Rwanda have also been marking their annual Independence Day holiday this week. It falls every year on July 1 because on this day in 1962 Rwanda gained its full independence from Belgium. Grégoire Kayibanda became the first President of the newly independent Rwanda.
Of the four nations in Africa currently receiving (RED) money thanks to you, Ghana was actually the first to gain its independence. On 6 March 1957 the then ‘Gold Coast’, a British protectorate territory, was re-named and became Ghana. (RED)’s great friend Rocky Dawuni every year celebrates Ghana’s Indpendence Day by hosting an annual concert. This year, Rocky’s held his “Independence Splash” at Tamale in norther Ghana.
While Lesotho celebrates its Independence Day just four weeks later, on 4 October. It gained full independence from Britain in 1966.
So while not every country necessarily has an “Independence Day” in their calendar, it just so happens that Rwanda, Ghana, Swaziland and Lesotho do.
So Happy Independence Days past, present and future to everyone!
So while not every country necessarily has an “Independence Day” in their calendar, it just so happens that Rwanda, Ghana, Swaziland and Lesotho do.
So Happy Independence Days past, present and future to everyone!
June 30
(RED)UCATION 11:49am
Big Day! The first (RED) Student Ambassadors have been chosen from the applications we received from across the United States. This weekend these six young leaders completed two days of training and brainstorming on how they plan to spread (RED) on campus.
Even after one day, it was clear that they are already fired up with ideas on how to inspire, empower and connect with their peers to help eliminate AIDS in Africa. In a sense, (RED) is harnessing their creativity and influence on campus in much the same way that we’ve harnessed the creativity and market reach of our brand partners.
We invited our great friend Rocky Dawuni to come by and share stories of the impact he’s seen first hand from visiting Global Fund (RED) money at work in Ghana. “Travel there through me,” he said “you will all be warriors for Africa…I want you to see the good (RED) consumers are doing on the front lines.”
“Let’s do it!” was Rocky’s closing call. Watch this space for reports on exactly how our (RED) Ambassadors Do the (RED) Thing!
Meet the six (RED) Student Ambassadors. Ambassadors will be responsible for turning their campus (RED) - educating about the crisis of AIDS in Africa, building an understanding of how the (RED) model works, raising awareness of the Global Fund, and of course building excitement for (RED) products and the role they play in fighting the epidemic.
Tian Wen (Harvard)
I was born in China, and lived in Japan for four years before moving to Vancouver, Canada, where I graduated from University Hill Secondary School with Outstanding Graduate and Top Service Student awards. My past volunteer and leadership experience includes: Chair of the Student Ambassador Council, which managed over 400 volunteers for the Vancouver Chapter of Kids Help Phone, Canada’s only toll-free, 24 hour, bilingual phone line for youth; President of University Hill Secondary School’s Student Council; and Communications Director of Vancouver District Student Council. I received the Bank of Montreal Leadership Recognition Award for my work with Kids Help Phone. Next year, I will be a sophomore at Harvard, and plan to major in Economics. Finally, I am excited to be working with (RED) next year, as it will give me the opportunity to do something about a major issue affecting the world today, and empower both myself and my peers to take action and join the fight against AIDS.
Stephanie Alson (North Carolina A&T)
I am a 2007 graduate of Chatham Central High School and a second semester sophomore public relations major at North Carolina A&T State University in Greensboro, North Carolina. In my spare time I enjoy attending church, helping others, playing basketball, reading, writing, and spending time with family and friends. In 2006, I was named a semi-finalist in the BET/ScenariosUSA short story film competition: What’s The Real Deal on AIDS for my fictional story “As I Die Slowly(AIDS).”
Simon Chun (Notre Dame)
I was born in Seoul, Korea and raised in Manila, Philippines. My family now lives in Pasadena, CA. I’m a junior at the University of Notre Dame, pursuing a double major in Management Consulting and Peace Studies. I’ve done volunteer work with Homeless Veterans, and co-chaired the Social Concerns Committee of the Student Government. I also served as president of the ONE Campaign Notre Dame Chapter.
Mike Fazzino (Sacred Heart)
Currently, I am a junior at Sacred Heart University in Fairfield, CT. I’m a double major in Business Administration and Political Science, and volunteer regularly with Habitat for Humanity and the ONE Campaign. I’ve just returned from my second trip to the Children of the Light home for boys in La Ceiba, Honduras. The boys at the project have all been orphaned by neglect or disease, and I want to do all in my power to alleviate some of that suffering. I’ve also worked in Taos, NM, Beaumont, TX, Grafton, WV, Bridgeport, CT, New York, NY, and Washington, D.C. with various other non-profits. I hope that all of my travels and dedicated work will one day take me to Africa – and (RED) is definitely a start!
Kelsey Neff (San Diego State)
I am going to be a sophomore at San Diego State University, and am majoring in Journalism, with a minor in Humanities. I love to travel and toured Europe last summer. I am going to be interning at a newspaper in London next summer, and I also plan to study abroad in either Thailand or South Africa sometime in the next few years. In high school I was a Girls State delegate and also participated in various community service and extracurricular activities. I also started a club on my campus that raised money for the Susan G. Komen foundation, which funds breast cancer research. I am very excited to be a part of such an awesome program and can’t wait to get to work as a (RED) Ambassador!!
Jordyn Pressler (Wisconsin)
I am a sophomore at the University of Wisconsin at Madison where I am working towards a business degree. Madison is part of the big ten school system and has a student body of over 35,000 undergraduates and more than 15,000 graduate students. The University of Wisconsin-Madison is known for its politically savvy and dedicated student body, who I know will be open to and willing to participate in (RED). I have participated in community projects such as volunteering at animal shelters, building homes, and providing meals for the homeless.
Even after one day, it was clear that they are already fired up with ideas on how to inspire, empower and connect with their peers to help eliminate AIDS in Africa. In a sense, (RED) is harnessing their creativity and influence on campus in much the same way that we’ve harnessed the creativity and market reach of our brand partners.
We invited our great friend Rocky Dawuni to come by and share stories of the impact he’s seen first hand from visiting Global Fund (RED) money at work in Ghana. “Travel there through me,” he said “you will all be warriors for Africa…I want you to see the good (RED) consumers are doing on the front lines.”
“Let’s do it!” was Rocky’s closing call. Watch this space for reports on exactly how our (RED) Ambassadors Do the (RED) Thing!
Meet the six (RED) Student Ambassadors. Ambassadors will be responsible for turning their campus (RED) - educating about the crisis of AIDS in Africa, building an understanding of how the (RED) model works, raising awareness of the Global Fund, and of course building excitement for (RED) products and the role they play in fighting the epidemic.
Tian Wen (Harvard)
I was born in China, and lived in Japan for four years before moving to Vancouver, Canada, where I graduated from University Hill Secondary School with Outstanding Graduate and Top Service Student awards. My past volunteer and leadership experience includes: Chair of the Student Ambassador Council, which managed over 400 volunteers for the Vancouver Chapter of Kids Help Phone, Canada’s only toll-free, 24 hour, bilingual phone line for youth; President of University Hill Secondary School’s Student Council; and Communications Director of Vancouver District Student Council. I received the Bank of Montreal Leadership Recognition Award for my work with Kids Help Phone. Next year, I will be a sophomore at Harvard, and plan to major in Economics. Finally, I am excited to be working with (RED) next year, as it will give me the opportunity to do something about a major issue affecting the world today, and empower both myself and my peers to take action and join the fight against AIDS.
Stephanie Alson (North Carolina A&T)
I am a 2007 graduate of Chatham Central High School and a second semester sophomore public relations major at North Carolina A&T State University in Greensboro, North Carolina. In my spare time I enjoy attending church, helping others, playing basketball, reading, writing, and spending time with family and friends. In 2006, I was named a semi-finalist in the BET/ScenariosUSA short story film competition: What’s The Real Deal on AIDS for my fictional story “As I Die Slowly(AIDS).”
Simon Chun (Notre Dame)
I was born in Seoul, Korea and raised in Manila, Philippines. My family now lives in Pasadena, CA. I’m a junior at the University of Notre Dame, pursuing a double major in Management Consulting and Peace Studies. I’ve done volunteer work with Homeless Veterans, and co-chaired the Social Concerns Committee of the Student Government. I also served as president of the ONE Campaign Notre Dame Chapter.
Mike Fazzino (Sacred Heart)
Currently, I am a junior at Sacred Heart University in Fairfield, CT. I’m a double major in Business Administration and Political Science, and volunteer regularly with Habitat for Humanity and the ONE Campaign. I’ve just returned from my second trip to the Children of the Light home for boys in La Ceiba, Honduras. The boys at the project have all been orphaned by neglect or disease, and I want to do all in my power to alleviate some of that suffering. I’ve also worked in Taos, NM, Beaumont, TX, Grafton, WV, Bridgeport, CT, New York, NY, and Washington, D.C. with various other non-profits. I hope that all of my travels and dedicated work will one day take me to Africa – and (RED) is definitely a start!
Kelsey Neff (San Diego State)
I am going to be a sophomore at San Diego State University, and am majoring in Journalism, with a minor in Humanities. I love to travel and toured Europe last summer. I am going to be interning at a newspaper in London next summer, and I also plan to study abroad in either Thailand or South Africa sometime in the next few years. In high school I was a Girls State delegate and also participated in various community service and extracurricular activities. I also started a club on my campus that raised money for the Susan G. Komen foundation, which funds breast cancer research. I am very excited to be a part of such an awesome program and can’t wait to get to work as a (RED) Ambassador!!
Jordyn Pressler (Wisconsin)
I am a sophomore at the University of Wisconsin at Madison where I am working towards a business degree. Madison is part of the big ten school system and has a student body of over 35,000 undergraduates and more than 15,000 graduate students. The University of Wisconsin-Madison is known for its politically savvy and dedicated student body, who I know will be open to and willing to participate in (RED). I have participated in community projects such as volunteering at animal shelters, building homes, and providing meals for the homeless.
Created January 24
Created January 24
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